Pressbox is the home of creative director George Ellis.

That’s me.

In addition to my ad experience, I optioned a TV show to Paramount based on focus groups, I authored a Barnes & Noble Sports Bestseller, and I co-founded The Heckler and run TheClassicDad.com. I’m an expert in social, having created thousands of memes. I also named a deodorant (Secret Flawless) and wrote the Walgreens tagline (At The Corner Of Happy & Healthy).

Full-Time Experience
Proof Advertising
McGarrah Jessee
Leo Burnett
Y&R/Wunderman

Freelance
GSD&M
Sid Lee
Razorfish
Secret Weapon
Butler Brothers

Some Stuff I Made

Mouser + Marvel “Project Heroes”

San Antonio Unforgettable News

Schweigert Meats “Overly Uncomplicated” Campaign

Shiner Black Lager Print Ad

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Allstate Outdoor (Actual Car Hanging Off A Building)

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MuertoGram.com

MuertoDesktop
Peanut Punch / Charles Tillman Cornerstone Foundation
In 2012, I coined the phrase “Peanut Punch” to describe Bears cornerback Charles Tillman’s force-fumble move. Within hours of posting our shirt, it caught fire, Tillman retweeted it, and The Heckler has been working with his awesome foundation ever since. To date, we’ve donated more than $20,000. The Peanut Punch helped raised the profile of Tillman’s charity work, and he was named the NFL’s Man of the Year in 2014. EA Sports’ Madden 2016 incorporated the Peanut Punch as a signature move.

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Look, here’s a GIF of Tillman being interviewed about the shirt before a Monday Night Football game:

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I often write/edit videos, like this one for TheClassicDad.com:

One day when I was bored, I used the Ken Burns Effect…on Ken Burns. It got weird.

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